Q&A “Felix et Compagnie”, 13.11.2025

What is Felco KIDS?

Felco KIDS is a new educational and intergenerational initiative from FELCO, designed to introduce children aged 4 to 12 to the joys of gardening. It consists of two complementary elements: an illustrated book and a specially designed range of ergonomic tools and accessories for children. Both are inspired by FELCO’s founder, Félix Flisch, and reflect the company’s longstanding commitment to transmission, craftsmanship, and closeness to nature. Through storytelling and hands-on practice, Felco KIDS helps children take their first steps into the world of gardening — with quality tools and a meaningful message.

Why did FELCO launch this initiative?

FELCO has spent over 80 years crafting tools that are often passed from one generation to the next. Felco KIDS was born from the company’s desire to pass down not just tools, but also values — care for nature, the joy of working with one’s hands, and the importance of intergenerational connection. In today’s fast-paced digital world, the initiative encourages families to reconnect through meaningful outdoor activities. It’s a celebration of heritage, learning, and the shared pleasures of the garden — a space for growing, making, and spending time together.

Who is the target audience of Felco KIDS?

The project is aimed at children aged 4 to 12 and their families. Whether through reading the book together or spending time outdoors with the new child-friendly tools. Felco KIDS invites families to explore gardening side by side. It also appeals to schools and educators who value hands-on learning, as well as grandparents and parents seeking to share their knowledge and time with the next generation. It’s a family-focused, values-driven initiative with broad educational and emotional appeal.

What does the book include?

The illustrated book “Little Green Fingers” features 12 engaging chapters — one for each month of the year — offering gardening activities that children can enjoy with adults. Created in collaboration with gardening and education experts, it includes playful and purposeful projects such as making seed bombs, building insect hotels, propagating cuttings, or planting a seasonal vegetable garden. The tone is cheerful and encouraging, designed to foster curiosity, creativity, and an appreciation for the rhythms of nature. The book is both a tribute to Félix Flisch and a guide for modern families seeking quality time outdoors and it is available in three languages French, German and English.

What tools are included in the Felco KIDS collection?

Alongside the book, FELCO has developed a collection of ergonomic, child-safe gardening tools designed especially for young hands. The range includes gardening gloves in three sizes, planting trowels, aprons, and small pruning shear — all made with the same attention to quality and durability as FELCO’s professional products. These tools are more than just miniatures; they are functional, long-las¬ting instruments designed to give children a real sense of autonomy and pride in their work. By starting with the right tools, young gardeners are empowered to learn, experiment, and grow.

Where can families find and experience Felco Kids?

The FELCO KIDS collection will be available starting November 2025 through FELCO’s official online store and selected retail partners. Designed to grow over time, the collection will continue to expand with new high-quality tools, always honoring FELCO’s values of sharing tradition, nurturing a passion for gardening, and fostering respect for nature.

How does this initiative reflect FELCO’s values?

Felco KIDS is a natural extension of FELCO’s founding principles: transmission of knowledge, respect for craftsmanship, and a deep connection with the natural world. It reflects the brand’s belief that the garden is more than a place of work — it is a space of learning, sharing, and memory-making. By offering a project that brings generations together and encourages hands-on, sustainable learning, FELCO affirms its role not just as a manufacturer, but as a cultural actor and a guardian of living heritage.